Today we welcome guest blogger Sylvia Baldock
Sylvia is a team engagement & collaboration specialist, personal impact thought leader, professional speaker & presentation skills expert, business/personal coach/mentor, ‘Time to Think’ facilitator, author and best-selling international co-author.
Sylvia has extensive experience working with Business leaders, CEO groups, Senior Managers, Senior Women, Entrepreneurs, Charities and Social Enterprises, SMEs, CIMA and NHS supply teams. You can find out more about Sylvia and her Talent Dynamics profiles at www.sylviabaldock.com
This week we asked Sylvia to give us an insight into how we can Become Significant.
“Don’t worry about being successful, work towards becoming significant and success will naturally follow” Oprah Winfrey
Listening to a recent webinar, one phrase that really stuck out for me was ‘don’t worry about being successful, work towards becoming significant and success will naturally follow’ – a great quote from Oprah Winfrey.
We tend to measure our impact on how many followers we have on social media, how many business cards we collect when networking and how many names we have on our database.
We fall into the trap of bombarding our mailing list with emails in the ‘one size fits all’ thought process, only to find that many of our emails are unopened or worse still, our contacts unsubscribe.
The dictionary definition of ‘significant’ is:‘sufficiently great or important to be worthy of attention; noteworthy’.
5 questions to ask yourself
- So what makes you worthy of attention?
- Why do clients choose you?
- What problem do you solve for them?
- What do they say after they have worked with you?
- Why do they come back to you?
Take a moment just to jot down your answers to the questions above. onits are a great way to capture your thoughts. If you are struggling with the words, ask a grateful client to answer them for you or work with a coach to uncover your true value.
When you know the answers to these questions and truly believe in the value you have to share, you can start to become more visible from a position of real authenticity.
Capture your strengths, challenges and ideal roles
One of the most impactful things I have ever done is to take the `Talent Dynamics’ profile test – a 10 to 12 minute online questionnaire that generates an uncannily accurate report highlighting your strengths, challenges, ideal roles and much more.
This has enabled me to gain razor sharp clarity on where I add most value and therefore where to focus my time and energy to be most productive most profitable and most fulfilled.
It has enabled me to let go of everything that no longer serves me and to operate from my authentic core doing the work I love and which has the most impact on my clients.
Remember, it’s not the quantity of people you attract, it’s the quality that counts and they can only find you if you have first found yourself.
- Who do you want to work with most and why?
- Who are the clients who make your heart sing?
- Have you defined your niche or are you offering all things to all men/women?
Once you are clear on your offering and who it is for, you can start to create your messaging to reach out with much greater clarity to the people who need you most.
How would you use onits to Become Significant? Do you struggle to find your niche and feel you could have benefited from better organisation or do you have complete clarity on what you offer your clients?
We’d love to hear how you maintain your significance.
Leave your comments below.